Content marketing isn’t something that businesses of all sizes pursue for the sake of it. It’s a purpose-driven tactic with specific outcomes to achieve — typically seeking to raise a brand’s profile, bring attention to products and services, and ultimately yield conversions. Accordingly, it isn’t enough to make a half-hearted effort to push content. You need a comprehensive strategy.
Many a client asks this question, together with ‘how will it help me get clients?’ Let me answer it for you – or what blogging means to me and how I believe it helps any business.
We all know time is the thing we all have the same of but it can disappear or be zapped so quickly when we are not focusing on what we should be doing or tend to be more reactive that proactive in your business. Do you struggle with the motivation to get things done that need to be done within a timely manner?
We all know ‘Content is King’. But where do you start when considering your content marketing strategy and how does it all tie in together?
With the arrival of a New Year, 2019 has kick started many of us to feel motivated, determined and on a mission to achieve the goals that we have set for ourselves. Over the Christmas [...]
I've created an infographic to help you to produce your Perfect Blog Post.
Being a business owner is hard, tough-going and more often than not; lonely. I want to talk about what I consider big killers of a business owner’s dream; their business. Some people will deal with [...]
Are you au fait with all things financial? Will your accounts be looking good in April? Or are you still messing with manual bits of paper to find out if you’ve made any money each [...]
Breaking the rules? I love rules – I love processes, guidelines, instructions: they keep me on the straight and narrow (most of the time – those redirection arrows on roads just seem to run [...]
Blogging is without a doubt one of the best ways to drive more traffic to your website. By regularly providing both potential and existing customers quality content, your site visitors will end up staying [...]
